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Current Status of PR in India

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  Current Status of PR in India India has been through numerous turmoil's, being attacked and plundered from outside by various countries for centuries. The growth of PR as a profession in India has been a subject of intense discussion and contemplation. Many scholars have carried out analysis of the historical transformation and growth of Public Relations in India from diverse outlooks. JM Kaul, for instance, recounts four stages of historical evolution of Public Relations, viz., early stage, the stage of conscious PR, the third stage of PR and finally Professionalism in PR. Emergence of PR in India Some scholars presume that in the early stages, PR as a management’s opinion appeared extra as an aid of ‘liberal’ philanthropy by the pioneering industrial tycoons. Kaul cites the example of Tata Iron and Steel Company (TISCO) which indulged into production in 1912. Since commencement, the Tata’s were concerned about community relations as they constructed the model town of Jamshedpur